November 21 ------ Even before he put up Careless Music in 2017, James Reid had already been trying to expand his musical horizons and expressing himself with alluring songs that allow his followers to peel off the layers of his continually evolving musicality.
While his sound, style and musical sensibility may have significantly deepened since 2013—from “Alam Niya Ba” and his cover of Michael Jackson’s “Rock With You” to his JaDine heyday and the steamier, sassier iterations (“u & i,” “Turning Up”) of his music—James said in a recent one-on-one chat with Inquirer Entertainment that he doesn’t take anything for granted. In fact, he embraces the changes with growth-evincing maturity. When we spoke to the 30-year-old singer-actor to discuss his brand-new single “Jacuzzi,” his catchy, hook-heavy latest collaboration with Grammy-winning producer DJ Flict and South Korean rapper B.I (after “4 Letters”), he said that his attempts at bucking convention didn’t come without risks.
James explained, “It was risky and terrifying when I began making my own music with Careless. I would know, because back in 2017 or 2018, I did have a lot to lose. But I decided to follow my passion for music and see where it could take me. “It’s been a lot of self-discovery. I never pretended to have all the right answers. I never said the music I was making would be the future of OPM (Original Pilipino Music). It was just me experimenting, trying out new things. “But I’m not done yet. You said earlier that I hit my stride with my past few songs, but I feel like I’m just about to actually hit my stride. And that’s why I can really combine everything that I used to do and everything that I’ve learned. I want to create something that will transcend borders and make my fans, the Careless team and the Philippines proud.”
Diverse music
When asked how he wanted music aficionados to remember his songs, James quipped, “Wow, I never thought about that. People probably have different opinions about the music I make because it’s so diverse. “But the way I hope people would remember my music is that it’s quite brave, not sticking to what’s traditional or what the norm is—especially because it’s from someone like me who comes from mainstream TV (“On the Wings of Love”) and movies (“Never Not Love You”), then transitions to music.”For his Filipino fans, the matinee idol may be more known for being the first “Pinoy Big Brother” (PBB) teen edition winner and as the other half of the immensely popular JaDine love team (with former girlfriend Nadine Lustre), but music is expanding James’ reach globally. Doesn’t he mind becoming more famous for his music than his films or TV shows? “I’m glad to hear that, actually (laughs),” he replied. “My name has always been bigger than what I do. So, it’s nice to know that people are recognizing me for my music—because it’s something that I myself create.”
Source: inquirer.net
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